About Us

INOTHINK is a nurse- and midwife-led social enterprise established to bridge the gap between frontline insight and healthcare innovation. Healthcare professionals spend the majority of their time delivering care, often with limited opportunity for structured support to develop, test, and scale innovative ideas. INOTHINK exists to strengthen innovation thinking, leadership, and capability across the health workforce.
Our approach is grounded in clinical insight, ethical practice, and systems thinking. We prioritise collaboration, learning, and sustainability over short-term solutions or technology- driven innovation alone.

A healthcare workforce that is confident, capable, and supported to lead innovation that delivers meaningful and sustainable impact in care.

Global Focus

While registered in the United Kingdom, INOTHINK works with partners internationally to support healthcare innovation and workforce development.

Our global work is guided by principles of local leadership, collaboration, and sustainability. We focus on strengthening systems and capability rather than exporting fixed solutions.

What We Do

We support nurses, midwives, and AHPs to recognise opportunities, develop ideas, and lead innovation within clinical and health system settings.

We create structured, supportive environments where frontline ideas can be tested, refined, and developed responsibly.

We support the movement of ideas into real-world care improvement.